Assortment Planning

Use assortment planning to identify the right mix of products

Product assortment planning is crucial in the retail industry. This planning takes into account several variables, including the historical analysis of product movement across various stores, analysis of sales data, client preferences, decision-making based on category roles, stock allocation, and so forth. Keeping track of all these factors and considering them during decision-making can be a daunting task for companies, making it difficult to determine what products to offer customers. Having a robust assortment planning strategy to provide the best customer experience and meet sales targets can help resolve this issue.

Assortment planning helps companies choose a variety of high-performing product categories that are based on market trends. Moreover, companies can also focus on improving product placement and store design to draw customers and boost sales.

Categorise in-demand products based on market trends with PredictiVu

PredictiVu’s assortment planning starts by setting targets to keep track of the team’s advancement over time. The following stage is to review the historical data to determine which objectives are realistic and which products should be included in the mix. Once the products are identified, companies can learn about the product hierarchy and the buying process. The right balance between product categories, sizes, variations, stock-keeping units, and prices can be determined by companies. Assortment planning helps companies:
Assortment planning helps companies:
  • Retain devoted clients based on past purchases
  • Control overspending on inventory
  • Outperform rivals with a strong assortment strategy
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Case Studies

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Case Study 1

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Case Study 2

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

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Case Study 3

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry’s standard dummy text ever since the 1500s.

Retail Industry Recognition/Award

  • Award 1

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  • Award 2

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  • Award 2

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  • Award 2

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