Kunal Sarkar, Author at Predictivu

Vice President, PredictiVu Pvt. Ltd. Kunal is a tech enthusiast and the multidimensional insights that data can generate with appropriate deep drive analysis has always intrigued him. He is also a fitness enthusiast and divides his time between the gym and keeping abreast with the latest breakthroughs in the technology space.

By Kunal Sarkar Aug 5, 2021August 5, 2021

Offline Smartphone Retailing – Beyond COVID-19

The coronavirus pandemic has adversely affected India’s brick-and-mortar retail counters, as consumers perforce procure online. Traditional offline retailers and smartphone brands are fighting back by reinventing their strategies. The Covid … Continue readingOffline Smartphone Retailing – Beyond COVID-19

By Kunal Sarkar Jun 29, 2021June 30, 2021

From pop up stores, to store on wheels, and foraying into Tier-2 and Tier-3 towns, mobile players in India are finding new ways to chart retail growth.

The pandemic has accelerated digital adoption across the world. Reports suggest that in the US consumers spent 44% more on online shopping in 2020 as compared to 2019. A survey … Continue readingFrom pop up stores, to store on wheels, and foraying into Tier-2 and Tier-3 towns, mobile players in India are finding new ways to chart retail growth.